Author: Rachel Bindra

The Power of Influencer Marketing in Hospitality: Building Trust Through Real Experiences In today’s digital-first world, travelers no longer rely only on brochures or advertisements to make their choices. They look for authentic experiences, stories, and recommendations that feel personal. This is exactly where influencer marketing comes in especially for the hospitality industry. From boutique… Continue reading INFLUENCING MARKETING

As relentless rains continue to batter parts of northern India, hotel owners in hill stations and flood-prone regions are facing unprecedented challenges. The hospitality sector, already recovering from recent economic slowdowns, is now grappling with infrastructure damage, reduced tourist footfall, and rising operational costs. In many areas, landslides have cut off major roads, while floodwaters… Continue reading Hoteliers in Crisis as Monsoon Rains Bring Flooding, Losses, and Uncertaint

The hospitality industry has always been a dynamic and resilient sector evolving with changing traveler needs, economic shifts, and technological advancements. From small boutique homestays in the hills to sprawling luxury hotels in metros, the industry is witnessing a transformational phase of growth that goes far beyond just increasing room bookings. This article explores the… Continue reading The Future of Hospitality Growth: How Hotels and Homestays are Evolving in 2025